Conventions for trailers

Conventions found in any trailer:

• Name of movie - The font and colouring will indicate the genre
• Release date
• Social media or webpage links - For people who wish to find out more
• Brief outline of the plot - Most important scenes will be shown but not all the storyline will be revealed
• Credits - Cast and Crew
• Production company logos
• Director and Producers names
• Tagline's 
• Images/shots of characters
• Age certificate - This is always at the start of the trailer, however some trailers don't have it if the films haven't been rated yet
• Music/ sound (dialogue)

This is based on the dark knight rises, watched all 3 different types of trailers and saw the difference between them:

Teaser Trailer:

Conventions:

- non diegetic voice over

- short clips from different scenes in the movie (doesn’t give anything away)

- date of release shown (vague for teaser)/ where it is shown

- only show a few characters

- production company logos at the beginning

- images from the film

- impact sounds (dramatic)

- taglines (broken up throughout the trailer)

- clips from previous movies (if it is a sequel) 

- names of directors/important actors

- editing is fading in and out

- more than 1 piece of music 

- teasing new villain

- title of the movie

- credits 

TV spot

Conventions:

- faster editing 

- a lot more images from more scenes

- less close ups of characters 

- exact release date

- title

- production company logos

- taglines

- more social media information 

- rating shown

- more action shots 

Theatrical

Conventions:

- impact sounds

- non-diegetic music

- taglines

- slower editing

- name of film

- credits

- much more storyline/ intro to more characters